Why SEO Matters

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In an ever-evolving digital world, one thing remains consistently true — the importance of SEO to establish and sustain a strong online presence. While the specifics may change over time, the overall concept of SEO is a cornerstone of your digital marketing strategy. We’re glad you’re here and we’re excited to help you navigate the labyrinth of current SEO trends and tactics to grow your business.

The Purpose of SEO

Search Engine Optimization (SEO) determines where your website is ranked in organic Google search results against your competition. SEO is the process of building Google authority for your brand in order to expand your online visibility and increase traffic to your website.

The Business Benefit of SEO

A well-defined SEO strategy creates a competitive advantage by delivering a higher rank position in search results in your business category. Google rank position is influenced by over 200 ranking factors, both content and technical factors, but the most heavily weighted factors can be summarized by your website’s relevance, trustworthiness and authority.

Enhance Your Website Performance

An effective SEO strategy is built into the foundation of your website. Critical decisions are made throughout the design and development process which can positively or negatively affect the performance of your website. A few of the most influential SEO ranking factors include:
High quality, relevant and valuable content
SEO titles, meta descriptions, H1 tags & schema
An engaging user experience
Mobile-friendly and responsive design
Page load speed
Secure website (HTTPS)
Local business listings (ie: Google Business Profile, Bing Places, Yelp, etc.)
Link building

Quality vs. Quantity

When performed correctly and optimized regularly, SEO will not just drive “more” traffic to your website, but it will drive the “right” kind of traffic — your target audience — to your website. Sure, you want higher traffic counts, but you also want qualified users who are genuinely interested in your offerings and more likely to purchase from you. Every click made by the right source provides a better opportunity for a sale or service inquiry.

A Website Workhorse

Is your website delivering desired results? Make your website work harder with a customized SEO strategy tailored to your marketing goals. Whether you need a one-time SEO tune-up or an ongoing SEO maintenance program, our experienced SEO strategists will help you grow your business online.

Our SEO Services

Visibility Package

Establish an online presence and start to build Google authority, with or without a website.
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SEO Tune-Up

Create a strong SEO foundation and get set for success with a one-time website optimization package.
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Monthly SEO Program

Maintain a competitive online presence with a comprehensive ongoing monthly SEO program.
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Site Speed Optimization

Increase your website load speed, for mobile and desktop, and improve your site’s SEO value.
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Ready To Take your SEO Strategy To The Next Level?

Contact Us for Your SEO Plan